Objective: This study aims to highlight the role of purchase engagement in the business-to-business (B2B) context. which is mainly under-explored due to the intricacy and diverseness of stakeholders embroiled in B2B purchasing decisions. This paper fills the gap by studying purchase engagement in the Micro. Small. https://www.bekindtopets.com/huge-sale-Jeffers-Citronella-Aloe-All-Natural-Horse-Shampoo-mega-choice/